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Exhibitor Marketing Guide

Thank you for the commitment that your company has made to the industry and to the IPC Midwest Conference & Exhibition.  Our goal is to help you be as successful as possible. 

The more marketing efforts you can do BEFORE the show, the greater the likelihood of your company’s exhibition success.  The Exhibitor Marketing Guide details the marketing and promotional opportunities available exclusively to 2008 exhibitors.  Get the edge over your competition by planning your marketing strategies now.  Most of the exclusive resources in the guide are FREE - and all are excellent - so there’s no reason to delay.

Get started on your promotion plans TODAY!  Here’s just a sampling of the resources available to help drive quality traffic to your booth.

• FREE Directory Listing and FREE New Product Listing
  EXTRA!  EXTRA! IPC has launched an exciting new online exhibit hall for the IPC Midwest event!  This new program is sure to benefit every exhibitor at the event.  Please disregard pages 6 and 7 of the hard copy Exhibitor Marketing Guide, as the new instructions will replace that information. 

• FREE VIP Invitations 
  Ensure your best prospects and customers attend the event by sending them a FREE VIP customer invitation! 

• Sponsorships and Advertising
  Reinforce your company’s image as a leader in your industry, by becoming a sponsor and by advertising in the Show Directory.   Don’t miss out on the budget friendly opportunities to extend your brand presence. 

• NEW – The Midwest Challenge
  IPC has developed the Midwest Challenge to help exhibitors promote attendance to the IPC Midwest through direct sales and manufacturer representatives.  This program includes a contest with OUTSTANDING prizes, awarded to individuals who bring the most verified attendees to the 2008 event. How about a trip for two to Hawaii, a $1,500 Best Buy gift card, or a $500 Apple gift card? 

But don’t stop there—we have lots of other great ideas that won’t take a lot of time or money for you to implement. Act NOW to increase the quality of your booth traffic at the show. 

If you have any questions regarding any of the ideas in the Marketing Guide or about the event in general, please contact any of the IPC Show Team members.  We are dedicated to helping you make the 2008 IPC Midwest Conference & Exhibition a success for your company.